MEDIA DIRECTOR
Julia McCray
Yogi in training who recently decided to pursue her 200-hour Yoga certification course. A Kentucky girl married to an Ohio boy, she managed to get him back to her side of the river so they could be closer to her beloved Mama. Has had a thing for broadcast since the ripe old age of 8, when she used to walk around the house with a cassette player pretending to be a radio DJ. Decided to follow her dreams, started at a station, and ended up on the agency side where she’s been for over 20 years. Can be found in her free time with her hubby attempting to get all the stamps in her bourbon passport. Loves her kitties (Reba McCATentire & Poe), the letter P, and making pizza dough from scratch.
Blogs on media
- Linear TV vs. OTT vs. Addressable TVCongratulations! You’ve decided that the best use for your marketing dollars is to run a television commercial. Whew! Hard decision made; now you can kick back and relax, right? Not quite; you still need to decide between linear, OTT, and… Read more »
- Nielsen’s Accreditation Suspended: Now What?Good marketing agencies use data to inform their strategy. And at St. Gregory, we pride ourselves on being more than good. Data and quantitative experience are the backbone of the decisions we make on behalf of our clients. However, what… Read more »
- Still Buying Your Own Media?Independent and family-owned companies tend to grow up with an ingrained do-it-yourself ethic. It’s part of the attraction: Working in a place where decisions can be made quickly and most tasks can be handled in-house. But that’s not always… Read more »