A lifelong literary aficionado, with a penchant for Oxford commas (controversial) and em dashes (permissible). Loves learning new things—including the time she learned how to tree climb professionally just to write a feature about it—spurred by her journalism background and NPR. Has two cats, and 2,000 pictures of them on her phone (just ask). Once a danger to any living houseplant, is now happily married to a man who has 110 plants (and counting) that she loves like her own. When she’s not spell-checking her friends’ texts (kidding!) or developing content marketing strategies, she loves visiting coffee shops, being in nature, and curating her wardrobe.
- What is Inbound Marketing?When it comes to digital marketing, there’s no shortage of jargon—earned media, owned media, inbound marketing, content marketing. And don’t even get us started on the acronyms! Unfortunately, in order to effectively and efficiently reach your target audience you do… Read more »
- How to Make a Radio Ad for Your RestaurantThe average consumer is hit with thousands of advertisements each day. In fact, Forbes estimates that, on the low end, Americans see 4,000 ads every day. How can your restaurant stand out amid all that noise? Radio may be the… Read more »
- Too Tired to Think. Tell Me What I Need and I’ll Probably Buy It.In today’s world we’ve taken the very definition of multitasking to an entirely new level. We’re bingeing the latest season of The Crowne on Netflix while scrolling through our Instagram feed. We’re listening to a podcast while adding something… Read more »