Experts argue that while Facebook might offer better visibility, Instagram delivers a higher level of engagement. In fact, Forbes considers Instagram the best social media platform for engagement. But what does that mean?

People have been calling for a massive exodus from the Facebook almost since its inception, and recent issues such as the Cambridge Analytica data breach have energized those predicting the end of the social media platform. Ad revenue, however, is still going strong. What’s going on?

About 90% of companies use social media for outreach, customer service and sales. Considering that Facebook has 1.71 billion users, WhatsApp and YouTube each have a billion, and Instagram has 500 million active users, it’s wise to invest time and effort into analyzing how best to reach these audiences. So, what are the social media

It's becoming easier than ever for companies to measure the impact of their Pinterest presence.

We’ve already written about how your website can help you close more car sales, but how do you handle information about your dealership on other sites?

Small business owners ask us every day: Should my business be on social media? Our answer: Absolutely. But we understand that the process of creating social media accounts with a good ROI can be daunting, so we’ve put together this social media guide for small businesses. Social media should be a component of any content