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March 2017

March 8th, 2017 4 Keys to Ensure Your Pre-roll Ads Get Watched Pre-roll ads—the short commercials that play before online videos—are a relatively new attempt to capture viewer attention for advertisers. But alas, according to a recent consumer study by Magna and IPG Media Lab, 65% of viewers skip them as soon as they get the chance. Here's how you can keep potential customers from skipping your messages.
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